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CRM Magazine Announces Its 2003 CRM Leader Awards

Wednesday, August 27, 2003

CRM Magazine Announces Its 2003 CRM Leader Awards
The ceremony buzzed with excitement as industry luminaries took the stage.

Ginger Conlon
destinationCRM

CRM magazine revealed the winners of its 2003 CRM Leaders awards during DCI's Customer Relationship Management Conference & Exposition at the Jacob K. Javits Convention Center in New York City.

CRM magazine's 2003 CRM Leader Awards recognize superior performance in three areas: ROI excellence in customer companies, individual achievement, and vendor leadership. The CRM Elite award showcases the best recent results and ROI among CRM-user companies. The Influential Leaders award spotlights CRM executives who have left an indelible mark on either the industry or their company this past year. CRM Market Leaders ranks the top vendors in five categories.

Many of the industry's top customer-company and vendor executives took part in the ceremony, which was followed by an interactive panel discussion. During the panel CRM Elite winners and Influential Leader customer-company executives shared their success secrets with the audience.

This year's award winners are:

The CRM Elite award recognizes excellence in getting both hard- and soft-ROI results from CRM initiatives. CRM magazine judged efforts in six categories. The winners in each category:
Enterprise suite CRM: Canada Post
Mid-market CRM: ACME Truck Line
Customer service: MyFamily.com
SFA: Verifications Inc.
Analytics: UPMC Health Plan
Channel management/PRM: LexisNexis

Influential Leaders reveals those who, by their words and actions, have had a significant impact either within their company or on the industry over the past year. This year's winners in alphabetical order are:
Lior Arussy, president, Strativity Group
Marc Benioff, chairman and CEO, Salesforce.com
Greg Gianforte, CEO, chairman, and founder, RightNow Technologies
James Goodnight, Ph. D., president and CEO, SAS Institute
Adam Klaber, partner, global and Americas CRM Leader, IBM Business Consulting Services, IBM
Denis Pombriant, vice president and managing director of CRM, Aberdeen Group
David Thacher, general manager of CRM, Microsoft Business Solutions, Microsoft

2003 Influential Leaders: Ones to Watch
Brent Frei, cofounder and CEO, and Mary Reeder, CTO, Onyx
Paul Stockford, president and chief analyst, Saddletree Research

2003 Influential Leaders: Customers
David Frady, executive vice president and commercial products and services division manager, Hibernia National Bank
Mike Overly, vice president of Marketing, Hewlett-Packard

There are also a number of executives who have dedicated a significant portion of their careers to the industry. Their work has helped create the stronghold CRM now has on business. To recognize their efforts CRM magazine created the CRM Hall of Fame. In this, the inaugural Hall of Fame, we inducts three industry luminaries: Barton Goldenberg, founder and president, ISM Inc.; Tom Siebel, chairman and CEO, Siebel Systems; and Pat Sullivan, creator of ACT! and SalesLogix, now president and CEO, AttachStor.

CRM Market Leaders ranks the top-five vendors in five categories based on a combination of weighted criteria, including revenue, revenue growth, market share, customer wins, and reputation for customer service. This year's winners in rank order are:
Enterprise suite CRM
Siebel
SAP AG
PeopleSoft
Oracle
Amdocs
One to Watch: Kana

Mid-market suite CRM
Onyx
BestSoftware's CRM Division
Salesforce.com
FrontRange
Pivotal
Ones to Watch: Microsoft and UpShot

Analytics
SAS
Teradata
Cognos
Business Objects
E.phiphany
One to Watch: SPSS

CRM consulting firms
Accenture
IBM Business Consulting Services
Deloitte Consulting
EDS
Cap Gemini Ernst & Young
One to Watch: Fujitsu Consulting

Contact center outsourcers
Convergys
EDS
TeleTech Holdings
West Corp.
Sitel
One to Watch: SR. Teleperformance

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